MYSTORIES

STRAWBERRIES AND BEARS FOREVER

The Spring Summer 2020 by ottod’Ame smells of memories. Digital memories, screenshots of laughings, ideas, moments of sweetness and lightheartedness live with analogical memories of polaroid shots, letters and handwritten dedications. The classic print with regular polka dots blends with the photographic animalier. Moments of laziness cannot miss, the ideal moment to recharge yourself looking for the right words on a puzzle that narrates more stories. “You are never too grown up to play”, this is one of this new summer’s mottoes. Said and done: 3 friends in an etoile de jolie wallpaper tea room start writing dedications, making fun of them and designing travels. Prints and jacquard are inspired by wallpapers, tablecloth with strawberries, dedications and notes. Vintage is alive and mixes with a contemporary style in the graphic design, silhouette and volumes. Journeys leas in exotic lands where snakes are drawn by hand with the warm and bright colors of precious stones. The pastel color print showing cells in a pop key on refined linen textiles and broderie anglaise is drawn by hand, too. Many accessories, from socks to wear in sight, to belts–with matte effect details, plexiglass, rhinestones and big eyelets–and a special item realized in beads for a net effect. Three capsule collections: ChitChatClub, for the wool blend knitwear enhancing feminine empathy; Light off/Shine on, with luminescent pieces that shine in the dark; ecod’Ame, with denim garments provided with a bio certificate. This is a funny, poetic, bold and educated Spring Summer. A season that takes to heart our Earth and wants to give voice to women that love, travel, observe and narrate. This is the Spring Summer 2020 by ottod’Ame.
You are never too grown up to play.

THE NEVERENDING STORY OF THE SPRING SUMMER TWOTHOUSANDTWENTY

THE DREAMY SIMMETRIES OF ROSE

“Only those who attempt the absurd will achieve the impossible.” (Maurits Cornelis Escher) Rose kept on repeating it. It was her mantra. The continuous research of strange symmetries while exploring the infinite. From the very first lights of the day, with her feet in the sand, she was seeking for perfection in the imperfection of the rising sun. As if those newly appeared rays could pass through her body and generate a timeless and spaceless energy. However, Rose didn’t aspire to be a queen with unlimited powers, not at all. This was not the point. It was a game that she liked to play since she was a child. She used to get up early to go to the beach waiting for the sun to rise with the eyes closed. Then she used to walk towards that unusual, warm touch growing inside her and heating up her heart.
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